The Superdrug New Launch Deal
Was £44.00 → Now £20.00 (Save £24.00 – NEW)
- Brand new fragrance at introductory pricing
- 50ml premium bottle perfect for trying new releases
- £40.00 per 100ml – exceptional for new launch
- Ghost heritage with modern sophistication
- Limited availability due to recent launch status
Ghost’s Modern Evolution
Celestial Dream represents Ghost’s evolution into contemporary fragrance markets while maintaining the sophisticated quality that made the original famous. This isn’t just another flanker – it’s a genuinely new composition that captures current trends while respecting Ghost’s heritage.
The celestial-inspired composition opens with sparkling citrus and soft florals, creating immediate elegance and modernity. Ghost’s perfumers have updated their approach for contemporary tastes while maintaining the sophisticated balance that made the brand cult classic.
Why New Launches Rarely Get These Prices
Fragrance houses typically maintain full retail pricing for 12-18 months after launch, making Superdrug’s £20 price point particularly unusual for Celestial Dream. This represents rare access to cutting-edge fragrance development at prices typically reserved for established lines.
The elegant bottle design maintains Ghost’s minimalist aesthetic while adding contemporary touches that reflect the celestial theme. At £20, you’re getting new release sophistication at prices that make experimentation risk-free.
The £20 Investment Opportunity
Ghost fragrances have historically maintained strong value retention, making Celestial Dream at £20 potentially collectible if it achieves the success Ghost anticipates. New launches at these prices often become sought-after once they return to full retail pricing.
The sophisticated profile suggests Ghost is targeting mature fragrance enthusiasts who appreciate quality and subtlety over trends and gimmicks. Early reviews praise the elegant development and sophisticated dry-down that maintains Ghost’s reputation for quality.
Performance Expectations for New Release
While comprehensive performance data isn’t available yet, Ghost’s reputation suggests Celestial Dream will deliver 6-8 hours longevity with moderate projection suitable for various occasions. The brand’s commitment to quality means new releases typically match or exceed established lines.
The 50ml size provides perfect introduction to new releases without full-bottle commitment, making £20 accessible experimentation with established brand heritage.
Superdrug’s £20 price point for new Ghost release represents exceptional opportunity to access contemporary fragrance innovation at introductory pricing that won’t last long.
