Chanel’s most mysterious Bleu yet trades brightness for boardroom confidence – but is it worth the premium price?
After seven years since the last Bleu de Chanel release, Bleu de Chanel L’Exclusif has arrived as the most intense and sophisticated entry in the iconic lineup. But with a hefty price tag and promises of being “radically different,” does this amber-woody interpretation live up to the Chanel legacy?
First Spray: Not Your Typical Bleu
L’Exclusif immediately announces itself as different. While you can still detect that familiar Bleu DNA in the opening, it’s wrapped in rich resinous notes from the get-go. The usual bright citrus sparkle is dialed way back, replaced by what one reviewer described as “boardroom at 7 PM, not beach at 11 AM.”
The labdanum (a leathery, resinous note) dominates early on, giving the fragrance a mysterious, almost smoky quality that’s completely new for the Bleu family.
The Development: Smooth Sophistication
As L’Exclusif settles, creamy sandalwood takes center stage, supported by subtle amber and woody facets. This isn’t the sharp, fresh Bleu you know – it’s polished, mature, and undeniably luxurious. The leather nuances are present but never overwhelming, adding depth without screaming “look at me.
One fragrance enthusiast noted: “It builds and lingers in a way the other versions don’t. This is Bleu grown up.”
Performance: Impressive Staying Power
This is where L’Exclusif truly justifies its premium positioning. Multiple reviewers report 8-9 hours of longevity with solid projection for the first 3-4 hours. Unlike the EDT or EDP versions, this one sticks around – some testers detected it on their skin the morning after application.
The parfum concentration shows in both intensity and staying power, making it a true evening fragrance rather than an all-day option.
The Bottle: Statement Piece
The cubic bottle design is a departure from the traditional Bleu silhouette, featuring deeper blue glass with gold accents. It feels substantial and looks expensive – definitely a shelf display piece. Some find it more sophisticated than the original rounded bottles, while others prefer the classic design.
Who Should Consider This?
Perfect for:
- Existing Bleu fans wanting something more mature
- Evening and special occasion wear
- Those who appreciate subtle leather and amber notes
- Anyone seeking excellent longevity in designer fragrances
Skip if:
- You want bright, fresh, office-appropriate scents
- The price point feels unjustified for what you get
- You prefer bold, attention-grabbing fragrances
- You already own Parfum and find them too similar
Price and Value
UK Pricing:
- 60ml: £158
- 100ml: £215
US Pricing:
- 60ml: $205
- 100ml: $275
For designer parfum concentrations, the pricing sits in the expected range, though it’s certainly a considered purchase. The question becomes whether the sophistication upgrade justifies the cost over the standard Parfum.
L’Exclusif Changes the Game
This represents Chanel’s most mature take on Bleu de Chanel to date. While it won’t revolutionize perfumery, it successfully evolves the beloved formula into something more refined and mysterious. The craftsmanship is evident, and the performance delivers on promises.
However, it’s also the most divisive Bleu release. Some find it sophisticated and alluring, while others feel it lacks the versatility that made the original series so beloved. The leather and amber focus makes it distinctly evening-oriented.
Rating: 4/5
If you’re a Bleu devotee ready for a more serious, grown-up interpretation, L’Exclusif delivers sophisticated luxury. Just don’t expect the fresh versatility that made you fall in love with Bleu in the first place – this is a different beast entirely, and that’s exactly the point.
Available now at Chanel boutiques and select department stores worldwide.
